Industry News

Biker Down is inviting all Canadian motorcycle riders and pillion passengers to register for their FREE lifesaving emergency training launching across Canada in the fall of 2021.

Now is your chance to experience the 2021 Can-Am Spyder RT! Registration is now open for Can-Am’s On-Road Experience and your opportunity to have an awesome test ride on the fully reimagined Can-Am Spyder RT. This event is your chance to:1. get a full walkaround of the Can-Am Spyder RT to understand its newest features2....

Harley-Davidson, Inc. ("Harley-Davidson") (NYSE:HOG) today announced actions it has taken to rewire the company, setting the foundation for a 5-year plan as the most desirable motorcycle brand in the world. The company also reported second quarter 2020 financial results, and its ongoing actions to manage the impacts of COVID-19 on its business. "I'm very pleased...

New for 2021, Honda Canada will be offering the CRF450RWE (“Works Edition”) for the motocross enthusiasts who demand the absolute best when it comes to performance. Benefiting from the same improvements as the 2021 CRF450R, the RWE also hosts a long list of elite-level updates based on the machines in the Team Honda HRC factory...

Relaxed cruising with active cruise control, without having to manually adapt to the driving speed of the vehicle in front – already available in cars now for many years, but not the standard in motorcycles to date. However, with the Active Cruise Control (ACC), BMW Motorrad will soon offer this type of rider assistance system,...

Husqvarna Motorcycles North America, Inc. is pleased to launch the new MY21 TE and FE range – a complete line up of carefully designed and crafted 2-stroke and 4-stroke machines. Continuing to set the benchmark in the off-road and dual-sport segments, each model provides unmatched power, handling and enjoyment. Husqvarna Motorcycles’ TE and FE range...

Motovan has launched an all-new e-commerce site, featuring more than 40,000 items. Accessible 24/7, the site also has information on current promotions and product info.

The Motorcycle & Moped Industry Council (MMIC) has launched a new website designed to introduce individuals to the world of motorcycles. The GoMotorcycling.ca website features wide range of content for street, touring, adventure and off-road riders including available training, types of bikes and gear. Check out this exciting new website here and be sure to...

Valcourt, Quebec, April 29, 2020 – BRP Inc. (TSX:DOO; NASDAQ:DOOO) has decided to make the current period a little more bearable by announcing a 90-day extension to all of its manufacturer limited warranty, expiring between March 15 and June 30, 2020, across all its powersports product lines (Ski-Doo®, Lynx®,, Sea-Doo® and Can-Am®). This initiative is...

Motovan offers more options for its dealers to sell Motovan brands and products for motorcycles, ATVs and snowmobiles. With Motovan’s assistance, consumers will now have one more way to purchase from their current dealer. Traditionally, to buy Motovan products riders would visit a retail location or go to a Powersports online store. Now, motorcyclists, ATVers...

IRVINE, Calif. (April 17, 2019) – Sena Technologies, Inc., the global leader in Bluetooth® communication devices for Powersports, is proud to announce the North American release of it’s new Bluetooth® 5 flagship communication devices, the 50R and 50S featuring Sena’s groundbreaking Mesh 2.0 Intercom technology. To celebrate this highly anticipated event, Sena will be offering...

With the new R 18, BMW Motorrad now enters the cruiser segment. Like no other BMW motorcycle before it, this model stands entirely in the tradition of historical BMW motorcycles – both technically and in terms of design style. It borrows from famous models such as the BMW R 5, shifting the focus back onto...